Dhariana Lozano - Social Media & Brand Strategy Consultant

No, You Don't Need To Come Up With NEW Content Ideas

Published about 2 months ago • 1 min read

Hey Reader,

I have a quick message: you don’t need 50 NEW content ideas. That thought alone is overwhelming enough to not even want to start posting for your business on Instagram.

When you look at accounts that have popularity you’ll notice that what they post about is clear and there is some sort of continuity to the content format or message.

It’s better use of your time and effort to focus on what your audience needs to hear from you and how you help them - I promise the ideas will flow.

✨Success on Instagram comes from clarity. ✨

Here are some questions you can ask yourself to dig a little deeper, and really hone in on your messaging:

  • Are you clear on why you’re even posting to Instagram in the first place?
  • Do you know your audience and the issues they’re dealing with that you can solve for them?
  • Can you clearly speak to those pain points?
  • Are YOU clear on what you offer and why we should come to you?

Answer these questions and watch the difference in not only how you show up, but how your audience responds to you ✨



P.S. If you need a little extra help, The Instagram Un-Grind: 5 Day Coffee Break for Instagram Growth is def worth a look.

Dhariana Lozano - Social Media & Brand Strategy Consultant

I empower women entrepreneurs who are struggling to get leads and sales from their social media marketing with intentional strategies that fit their individual needs but still get results faster than they ever have before.

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