Dhariana Lozano - Social Media & Brand Strategy Consultant

How to ensure you make $0 from Instagram

Published 10 months ago • 1 min read

Hi Reader,

I've worked with many brands, thought leaders and entrepreneurs. The difference between the ones who make sales and find success on Instagram and the ones that don't is that the first group works on correcting these 4 things:

🙅🏽‍♀️ Getting discouraged if a post "flops"
🙅🏽‍♀️ Not posting because you're overthinking the post
🙅🏽‍♀️ Not having ✨clarity✨ in your strategy
🙅🏽‍♀️ Focusing on the wrong goals

Instagram marketing is more about the collective effort than one off viral hits. If you want to attract the right followers and convert them into buyers, it comes down to more than picking a good image/video, finding a trending sound and hoping for the best. You have to be willing to try new things, probably fail, analyze, and try again. It's so easy to get discouraged, overwhelmed, burnt out in that process and that's why these 4 elements are so important to keep in mind

Use every "flop" as an opportunity to refine your approach. Overthinking can paralyze your progress – focus on sharing your authentic voice and valuable content. Clarity in your strategy will guide your posts and interactions, ensuring that each piece of content serves a purpose in your sales journey. Shift your focus from vanity metrics to goals that actually move you into action. By following these principles, you'll not only transform your Instagram presence but also create a thriving community that genuinely supports and buys from you.

This is your reminder to keep going, one post at a time ✨

- Dhariana

Dhariana Lozano - Social Media & Brand Strategy Consultant

I empower women entrepreneurs who are struggling to get leads and sales from their social media marketing with intentional strategies that fit their individual needs but still get results faster than they ever have before.

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