Dhariana Lozano - Social Media Consultant

I empower women entrepreneurs who are struggling to get leads and sales from their social media marketing with intentional strategies that fit their individual needs but still get results faster than they ever have before.

Featured Post

How To Stand Out On Instagram In ONE Easy Step

Reader, Want to stand out from everyone else on Instagram? Be yourself. It really is that simple. The issue with “being yourself” is that it can be hard to figure out how to do that in front of, or even behind a camera. And I get it, because what I find when I work with clients is that You get stuck in your own head about a million different thing You don’t really know what you want to say You might not even know exactly who you want to reach In order to stand out you have to get to the...
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4 days ago • 1 min read

3 Instagram “rules” I used to stand by that don’t matter anymore

Reader, During my 15 years working with thought leaders, entrepreneurs and organizations to create online presences that drive traffic, engagement and growth SO much has changed! Here are some things that used to work, that just don’t matter anymore: Using Hashtags Is The Best Way To Get Visibility There was a time when Hashtags were THE way to get visibility and growth. Now Instagram uses in app SEO to help users find posts. Focus on great captions. Hashtags can help visibility but no where...
9 days ago • 1 min read

I Get 5K Views On Reels Organically

Reader, It’s funny how we can be great at giving advice but we don’t always take our own?​For years I’ve worked on getting results for my clients. They went viral, got brand deals in the tens of thousands, grew their accounts, starting making consistent sales, but my brand was always last.​I wasn’t completely dormant but showing up for myself after clients just got exhausting. So for a while I slacked…​​Until the lightbulb went off 💡​​I had to show up differently. More clearly, more...
10 days ago • 1 min read

The 3 Steps To Showing Up More Confidently on Instagram

Hey Reader, If you missed the masterclass here’s a TLDR version. I gave more detail in class but here are the main things I wanted everyone to walk away with. BTW you can watch the replay until Friday here:​​​If you’re currently feeling like:​❌ Creating content is hard or feel like you’re all over the place with your message❌ You are trying every trick and hack but nothing works❌ You’re not getting the reach you want​​This is probably happening because you aren’t...
11 days ago • 2 min read

Replay: 3 Secrets to Profitable, Powerful Posting on Instagram

Hey Reader, What a great class this morning! As promised here is the replay in case you'd like to watch the class again or couldn't make it live: Replay Link:​ If you're ready to ditch the overwhelm and finally get confident about what you're posting on Instagram the Profitable, Powerful Posting On Instagram Bootcamp is a no brainer! Your special pricing ends this Friday, so don't wait to get in. In our time together I'll teach you how to move past the fear or overwhelm...
13 days ago • 1 min read

Instagram Success Checklist

Hey Reader, Okay, so consistency and engagement are awesome and will help you grow, but there’s a few things to get in order BEFORE the tactics anyone else is telling you about.​If there’s one thing I can say will shift things massively when it comes to growing on Instagram is clarity ✨⁠⁠I will go blue in the face telling about how POWERFUL clarity is!​All of a sudden you won’t really care about how many followers your have, or that one post didn’t perform as well as you wanted it to, or that...
15 days ago • 1 min read

THIS is Harder Than Turning Your Instagram Presence Around

Reader, I know gaining clarity around your brand feels boring. But posting forever and not growing or making sales is harder. How long have you been posting to Instagram without being able to make sales or attract customers consistently? Not just here and there - but feeling confident that when you ask for the sale your audience will respond? I know what it feels like to show up every day and see nothing for it but a bunch of likes on a post. But there’s light at the end of the...
20 days ago • 1 min read

You're Invited: 3 Secrets To Profitable, Powerful Instagram Posts are now open!

Hi Reader, As 2024 approaches I had to put together this masterclass to help you step into confidence when you post on Instagram which of course leads to more engagement, growth and sales. What You'll Learn: How I made creating content easier than ever. Now I never run out of ideas or feel overwhelmed by visuals. The core philosophies that have helped me successfully build brands on social media over the past 15 years. Why its easier than you think to get the ball rolling no matter what...
26 days ago • 1 min read

Does Funny = 💰 On Instagram?

Hi Reader, If you're feeling pressured to be “funny”, “witty” or “entertaining” in order to be successful on Instagram - no you don’t. If you have to TRY or it just doesn’t feel natural to be comical, or witty or any of the list of things that allegedly mean you have a better personality, please do not put that pressure on yourself. I always say try it out to see how it feels, but if it’s not a fit then it’s not a fit.​I promise you will be SO much better off embracing who you or your brand...
about 2 months ago • 1 min read

Open this email if your Instagram posts are taking you a ton of time

Reader, If your Instagram posts are taking you a ton of time to put together it boils down to two things:​You’re either overthinking or you’re not prepared. But don’t worry, I’ve been there and I want to pull you out of this!​Here’s the big secret - there is an endless amount of content for you to create, you just have to get out of your own way. That could mean you need to stop overthinking your content (from caption length to the visuals you create) or outsource the things that take you...
3 months ago • 1 min read
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